How to Acquire First Party Data by Engaging Consumers

On-Demand Webinar

About The Webinar

We discuss the tactics that global brands and marketing professionals use to grow their database, engage their target audience, and incentivize their customers along the path to purchase.

We talk about:

✓     Acquiring and activating data with a platform-first approach
✓     Using incentives to capture data and engage audiences
✓     The benefits of leveraging gamification tactics
✓     Successful case studies
✓     Plus, so much more!

Speaker:

Mike Mulligan | CSO/Co-Founder | WILY

Mike is the CSO/Co-Founder of Wily Global Inc., a marketing technology company that leverages its’ proprietary SPRY technology platform to securely power consumer incentive and engagement programs for several North American leading brands and agencies.